Medical
After consultation, we presented a few approaches to updating the new brand – we wanted to keep the same qualities the existing identity had but with a more modern, cleaner feel and one that would work in all media and at all sizes.
The chosen logo achieved that precisely and after working on the guidelines we were able to showcase a full approach to the brand which included typefaces, a subtle, natural colour palette and pattern options for use on all marketing materials. The layout guides were needed to be very comprehensive as the client would be creating any new materials themselves.
The website has been completely redesigned to take the new logo, colours and typeface and create a platform that elevates the new branding. The website features a large video hero image, a consistent style across the different treatments they offer and plenty of call to actions that encourage visitors to book a treatment through their online platform.
Unlike the old site that was built in Squarespace, that limited how far they could take the design and SEO; the new website is a bespoke theme created in WordPress that will give Hestia the flexibility to add new features in the future and make changes to the design whenever they require them, allowing the website to scale with the brand.
We’ve been based in Bury St Edmunds, Suffolk for over 30 years and offer a full range of graphic design, print and web design services to companies throughout the UK.
Contact our team to arrange a meeting on 01284 752266 to discuss your website, graphic design and printing needs further.
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